Despite what many people think, typography – the arrangement of type which makes language visible – is a complex and fundamental tool to any design. A lot of thought and process goes into selecting the right typography for a project. Are you looking to capture a certain feel, mood, or aesthetic? Continue reading
Category Archives: Web Design
The Importance of User Experience
Do you ever feel frustrated, lost, or underserved while viewing a web page? A positive user experience is fundamental to an effective website design – after all human interaction with computers isn’t exactly natural! Giving users what they want will in turn give you what you want – more interaction and more clients. Continue reading
Trending: Data Visualization and Infographics
Do you have material or data that is static, mundane, or difficult to interpret? Data visualization and information graphics are a fundamental tool in bringing life to your basic words and numbers. From graphs, diagrams, charts, and so on we can present complex information quickly AND clearly. Continue reading
Great websites are…
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Just like every business needs a great logo and business cards, these days it also needs a great website. Everyone has gone to websites which they like, and everyone has landed on a website that just frustrates and annoys them – and usually you vow to never go back! Continue reading
Mobile Websites
Are you ever just passing time in the dentist office’s waiting room, on your smart phone, and you go to a website and they DON’T have a mobile version? Argh! So frustrating to not be able to see all your links, and it’s a wonder if you can even navigate properly. Let’s face it – regular websites just don’t work on a tablet or a smart phone. Enter the Mobile Friendly Website! Continue reading
Static vs. Dynamic Websites
Many clients will ask us, “What is the difference between a static and dynamic website?” Well think of it like this: Static means you, the client, cannot make changes to your website, while dynamic means you, the client, can (think of it more like a blog where you can upload your own content Continue reading
Integrating Your Brand
Occasionally, clients will come to us thinking that branding is just a logo. It’s so much more! Branding is every visual aspect connected with your company – from the graphics on your vehicle, to you website, to the sign above your office door – the logo is just the spring board. That’s why sometimes a company with the most simple logo, can have the most memorable and powerful branding Continue reading